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Back to News FeedMediaIndia-UAE Trade Outlook: Media, Services and the Road to $7.7 billion
CountryS39 · Media & EntertainmentFreeSummary

India-UAE Trade Outlook: Media, Services and the Road to $7.7 billion

A market of rising consumer spending and shifting supplier preferences, UAE is becoming a priority destination for Indian firms in Media.

FS
Dr. Farah SiddiquiVERIFIED
Economist, Trade & Development, Centre for Trade Studies
7 Oct 2026, 09:44 IST9 min read6.6K views

Updated 9 Oct 2026, 14:04 IST

Media & Entertainment: illustrative image for "India-UAE Trade Outlook: Media, Services and the Road to $7.7 billion"
Global cities and diplomacy: illustrative image for Media coverage. Photo: Unsplash.
396
3
Sponsored

Trade finance for exporters: invoice discounting in 48 hours (partner content).

Bilateral trade between India and UAE reached $7.7 billion in the last twelve months, an increase of 10.4% over the prior period, according to commerce ministry data. India's exports accounted for roughly 32.2% of the total, with Media, engineering goods and processed foods the leading categories.

Business sentiment is positive but cautious. A survey of 368 Indian exporters found that 32.2% expect to increase shipments to UAE within a year, while a third said they would need support on compliance and finance to do so. Chambers of commerce are organising training workshops.

Key takeaways

  • Bilateral trade with UAE reached $7.7 billion, up 10.4% year on year.
  • Cumulative FDI from UAE stands at $7.7 billion, concentrated in manufacturing and renewables.
  • Non-tariff barriers, especially testing queues and labelling, are the main exporter complaint.
  • An early-harvest package could be signed within the fiscal year.
  • Draft schedule would phase duties to zero over seven years on about 32.2% of tariff lines.

Trade at a glance

For Indian exporters, the central prize is tariff reduction. Duties on Media products entering UAE currently average 2.2%, and the draft schedule would phase these to zero over seven years on roughly 32.2% of tariff lines. Sensitive items, including some agricultural and dairy products, remain subject to quota-based arrangements.

Services trade is the other major prong. Indian information-technology and professional-services firms already earn $61 million annually from clients in UAE, and negotiators are working on provisions covering short-term professional mobility and recognition of qualifications, a long-standing ask from the industry.

By the numbers

Bilateral trade
$52.6B
+5.2%
bilateral trade, 12 months
YoY growth
14.8%
YoY
growth in two-way trade
FDI stock
$2.2B
cumulative
FDI stock from partner
Avg. tariff today
11.5%
avg duty
on India's key lines today

Looking ahead, officials anticipate that an early-harvest package could be signed within the fiscal year, with full implementation to follow. If concluded, analysts estimate the agreement could lift bilateral trade by 10.4% annually and add $61 million to Indian exports in the first two years.

“Services are where India's edge is deepest, and where negotiators have to be most creative.”

Karthik Subramanian, Logistics & Ports Reporter

Negotiations and tariff outlook

Negotiators from both sides concluded a further round of talks this month, covering tariff schedules, rules of origin and mutual recognition of standards. Officials described the discussions as constructive and said text on goods trade is about 70 percent settled, with services and investment provisions still under discussion.

India-UAE bilateral trade$ billion
India-UAE bilateral tradeIndia-UAE bilateral trade: from 25.1 $ billion in Q1 FY26 to 34 $ billion in Q2 FY27; high 34 in Q2 FY27, low 25.1 in Q1 FY26.08.51725.53425.1Q1 FY2627.1Q2 FY2628.7Q3 FY2630.5Q4 FY2631.4Q1 FY2734Q2 FY27

Source: IGEN Intelligence analysis of reserve bank of india data. Illustrative mock data.

Non-tariff barriers remain the most frequent complaint. Exporters cite inconsistent labelling rules, long testing queues and divergent sanitary requirements. A joint working group has been tasked with creating a single-window process to cut approval times from an average of 90 days to about 30.

Leading categories in India-UAE trade
CategoryTrade valueYoYShare of total
Media$1.1B+16.4%12.5%
Engineering goods$4.9B-0.6%16.1%
Processed foods$2.7B+2.4%22.7%
Textiles & apparel$2B-1.6%20.1%
Pharmaceuticals$3.8B+5.8%22.6%
Source: Port authority statistics; IGEN estimates. Figures are illustrative mock data.

Investment, demand and barriers

On the demand side, consumer spending in UAE is rising and import patterns are shifting. Retailers there are broadening their supplier base for categories where Indian firms are competitive, including textiles, home goods and pharmaceuticals, and some have opened sourcing offices in India.

Timeline of key events

  1. 20 Aug 2026
    Talks launched

    Negotiators set scope covering goods, services and investment.

  2. 1 Sep 2026
    Goods text settled

    About 70 percent of the goods chapter agreed.

  3. 13 Sep 2026
    Single-window group formed

    Joint working group begins work on non-tariff barriers.

  4. 25 Sep 2026
    Investment forum

    Bilateral forum in Hazira-hosted delegation week.

  5. 7 Oct 2026
    Early-harvest target

    Signing targeted within the fiscal year.

UAE is also a growing investor in India. Cumulative foreign direct investment from UAE stands at $7.7 billion, concentrated in manufacturing, logistics and renewable energy. Several large announcements are in the pipeline, and a bilateral investment forum in Hazira next quarter is expected to draw 368 delegates.

Expert commentary

“Tariff cuts are the headline. The single window is what actually changes an exporter's year.”

VM
Vikram Malhotra
Industry Analyst, Manufacturing, IGEN Intelligence

“For Media, the margin of safety is in diversification: two markets, two gateways and two sources of finance.”

KS
Karthik Subramanian
Logistics & Ports Reporter, IGEN News

“The risk I would watch is a sudden policy move in UAE. Everything else can be hedged or absorbed.”

HS
Harpreet Sandhu
Chief Economist, Northbridge Capital

What to expect next

Competition for UAE's market is intense. Exporters from Germany and several Southeast Asian economies enjoy preferential access under existing agreements, which has eroded India's price competitiveness by as much as 2.2% in some tariff lines. The new agreement would level that field.

What it means for you

Exporters

Map tariff lines to the draft schedule now and start certification for labelling and testing requirements in UAE.

Importers

Expect more supplier choice in textiles, home goods and pharmaceuticals; qualify new Indian suppliers early.

Investors

Watch announcements around the investment forum; logistics, renewables and manufacturing are priority areas.

Professionals

Mobility and qualification-recognition provisions may open short-term assignment routes in UAE.

Companies and leaders in this story

Wipro Infosys JSW Steel Adani Ports Rohini Sethi Shalini Rao

Frequently asked questions

If the early-harvest package is signed this fiscal year, phased reductions begin soon after; full schedules run seven years.

Sources

  1. Reserve Bank of India: Exchange-rate and trade-credit bulletins
  2. Port authority statistics: Container volumes, dwell times and berth productivity
  3. IGEN Intelligence database: Proprietary tracker of announced projects
  4. Industry association surveys: Member-level compliance and sentiment data

Mock content for demonstration. Names, figures and quotes are illustrative and not real reporting.

#Media#Country#BilateralTrade#Tariffs#FTA#UAE
FS
Written by

Dr. Farah Siddiqui

Economist, Trade & Development, Centre for Trade Studies

Researches export competitiveness, tariff pass-through and services-trade measurement.

Source & Editorial Attribution

Ministry of Information & Broadcasting · IGEN Trade Intelligence

This article is curated and summarized by the IGEN editorial desk. All text is verified from official filings and trade bulletins, rendered strictly in plain text for compliance and clarity. Full text and regulatory updates are archived in the national registry.

Daily briefing

Get stories like this in your inbox

One concise email each morning on trade, policy and markets across Media and 49 other sectors.

Discussion (3)

Sort by: Most recent
Log in to comment
S
Smita Verma
38m ago

Useful numbers. Would love to see the same breakdown for smaller units, since they carry most of the compliance burden.

T
Tanvi Joshi
2h ago

Good to see concrete figures instead of generalities. The table on destination markets is especially helpful.

R
Rahul Menon
5h ago

The timeline section is a handy reference. Sharing with our procurement team.

In this article
  1. 1. Trade at a glance
  2. 2. Negotiations and tariff outlook
  3. 3. Investment, demand and barriers
  4. 4. What to expect next
  5. 5. Discussion (3)

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Back to News FeedMediaIndia-UAE Trade Outlook: Media, Services and the Road to $7.7 billion
CountryS39 · Media & EntertainmentFreeSummary

India-UAE Trade Outlook: Media, Services and the Road to $7.7 billion

A market of rising consumer spending and shifting supplier preferences, UAE is becoming a priority destination for Indian firms in Media.

FS
Dr. Farah SiddiquiVERIFIED
Economist, Trade & Development, Centre for Trade Studies
7 Oct 2026, 09:44 IST9 min read6.6K views

Updated 9 Oct 2026, 14:04 IST

Media & Entertainment: illustrative image for "India-UAE Trade Outlook: Media, Services and the Road to $7.7 billion"
Global cities and diplomacy: illustrative image for Media coverage. Photo: Unsplash.
396
3
Sponsored

Trade finance for exporters: invoice discounting in 48 hours (partner content).

Bilateral trade between India and UAE reached $7.7 billion in the last twelve months, an increase of 10.4% over the prior period, according to commerce ministry data. India's exports accounted for roughly 32.2% of the total, with Media, engineering goods and processed foods the leading categories.

Business sentiment is positive but cautious. A survey of 368 Indian exporters found that 32.2% expect to increase shipments to UAE within a year, while a third said they would need support on compliance and finance to do so. Chambers of commerce are organising training workshops.

Key takeaways

  • Bilateral trade with UAE reached $7.7 billion, up 10.4% year on year.
  • Cumulative FDI from UAE stands at $7.7 billion, concentrated in manufacturing and renewables.
  • Non-tariff barriers, especially testing queues and labelling, are the main exporter complaint.
  • An early-harvest package could be signed within the fiscal year.
  • Draft schedule would phase duties to zero over seven years on about 32.2% of tariff lines.

Trade at a glance

For Indian exporters, the central prize is tariff reduction. Duties on Media products entering UAE currently average 2.2%, and the draft schedule would phase these to zero over seven years on roughly 32.2% of tariff lines. Sensitive items, including some agricultural and dairy products, remain subject to quota-based arrangements.

Services trade is the other major prong. Indian information-technology and professional-services firms already earn $61 million annually from clients in UAE, and negotiators are working on provisions covering short-term professional mobility and recognition of qualifications, a long-standing ask from the industry.

By the numbers

Bilateral trade
$52.6B
+5.2%
bilateral trade, 12 months
YoY growth
14.8%
YoY
growth in two-way trade
FDI stock
$2.2B
cumulative
FDI stock from partner
Avg. tariff today
11.5%
avg duty
on India's key lines today

Looking ahead, officials anticipate that an early-harvest package could be signed within the fiscal year, with full implementation to follow. If concluded, analysts estimate the agreement could lift bilateral trade by 10.4% annually and add $61 million to Indian exports in the first two years.

“Services are where India's edge is deepest, and where negotiators have to be most creative.”

Karthik Subramanian, Logistics & Ports Reporter

Negotiations and tariff outlook

Negotiators from both sides concluded a further round of talks this month, covering tariff schedules, rules of origin and mutual recognition of standards. Officials described the discussions as constructive and said text on goods trade is about 70 percent settled, with services and investment provisions still under discussion.

India-UAE bilateral trade$ billion
India-UAE bilateral tradeIndia-UAE bilateral trade: from 25.1 $ billion in Q1 FY26 to 34 $ billion in Q2 FY27; high 34 in Q2 FY27, low 25.1 in Q1 FY26.08.51725.53425.1Q1 FY2627.1Q2 FY2628.7Q3 FY2630.5Q4 FY2631.4Q1 FY2734Q2 FY27

Source: IGEN Intelligence analysis of reserve bank of india data. Illustrative mock data.

Non-tariff barriers remain the most frequent complaint. Exporters cite inconsistent labelling rules, long testing queues and divergent sanitary requirements. A joint working group has been tasked with creating a single-window process to cut approval times from an average of 90 days to about 30.

Leading categories in India-UAE trade
CategoryTrade valueYoYShare of total
Media$1.1B+16.4%12.5%
Engineering goods$4.9B-0.6%16.1%
Processed foods$2.7B+2.4%22.7%
Textiles & apparel$2B-1.6%20.1%
Pharmaceuticals$3.8B+5.8%22.6%
Source: Port authority statistics; IGEN estimates. Figures are illustrative mock data.

Investment, demand and barriers

On the demand side, consumer spending in UAE is rising and import patterns are shifting. Retailers there are broadening their supplier base for categories where Indian firms are competitive, including textiles, home goods and pharmaceuticals, and some have opened sourcing offices in India.

Timeline of key events

  1. 20 Aug 2026
    Talks launched

    Negotiators set scope covering goods, services and investment.

  2. 1 Sep 2026
    Goods text settled

    About 70 percent of the goods chapter agreed.

  3. 13 Sep 2026
    Single-window group formed

    Joint working group begins work on non-tariff barriers.

  4. 25 Sep 2026
    Investment forum

    Bilateral forum in Hazira-hosted delegation week.

  5. 7 Oct 2026
    Early-harvest target

    Signing targeted within the fiscal year.

UAE is also a growing investor in India. Cumulative foreign direct investment from UAE stands at $7.7 billion, concentrated in manufacturing, logistics and renewable energy. Several large announcements are in the pipeline, and a bilateral investment forum in Hazira next quarter is expected to draw 368 delegates.

Expert commentary

“Tariff cuts are the headline. The single window is what actually changes an exporter's year.”

VM
Vikram Malhotra
Industry Analyst, Manufacturing, IGEN Intelligence

“For Media, the margin of safety is in diversification: two markets, two gateways and two sources of finance.”

KS
Karthik Subramanian
Logistics & Ports Reporter, IGEN News

“The risk I would watch is a sudden policy move in UAE. Everything else can be hedged or absorbed.”

HS
Harpreet Sandhu
Chief Economist, Northbridge Capital

What to expect next

Competition for UAE's market is intense. Exporters from Germany and several Southeast Asian economies enjoy preferential access under existing agreements, which has eroded India's price competitiveness by as much as 2.2% in some tariff lines. The new agreement would level that field.

What it means for you

Exporters

Map tariff lines to the draft schedule now and start certification for labelling and testing requirements in UAE.

Importers

Expect more supplier choice in textiles, home goods and pharmaceuticals; qualify new Indian suppliers early.

Investors

Watch announcements around the investment forum; logistics, renewables and manufacturing are priority areas.

Professionals

Mobility and qualification-recognition provisions may open short-term assignment routes in UAE.

Companies and leaders in this story

Wipro Infosys JSW Steel Adani Ports Rohini Sethi Shalini Rao

Frequently asked questions

If the early-harvest package is signed this fiscal year, phased reductions begin soon after; full schedules run seven years.

Sources

  1. Reserve Bank of India: Exchange-rate and trade-credit bulletins
  2. Port authority statistics: Container volumes, dwell times and berth productivity
  3. IGEN Intelligence database: Proprietary tracker of announced projects
  4. Industry association surveys: Member-level compliance and sentiment data

Mock content for demonstration. Names, figures and quotes are illustrative and not real reporting.

#Media#Country#BilateralTrade#Tariffs#FTA#UAE
FS
Written by

Dr. Farah Siddiqui

Economist, Trade & Development, Centre for Trade Studies

Researches export competitiveness, tariff pass-through and services-trade measurement.

Source & Editorial Attribution

Ministry of Information & Broadcasting · IGEN Trade Intelligence

This article is curated and summarized by the IGEN editorial desk. All text is verified from official filings and trade bulletins, rendered strictly in plain text for compliance and clarity. Full text and regulatory updates are archived in the national registry.

Daily briefing

Get stories like this in your inbox

One concise email each morning on trade, policy and markets across Media and 49 other sectors.

Discussion (3)

Sort by: Most recent
Log in to comment
S
Smita Verma
38m ago

Useful numbers. Would love to see the same breakdown for smaller units, since they carry most of the compliance burden.

T
Tanvi Joshi
2h ago

Good to see concrete figures instead of generalities. The table on destination markets is especially helpful.

R
Rahul Menon
5h ago

The timeline section is a handy reference. Sharing with our procurement team.

In this article
  1. 1. Trade at a glance
  2. 2. Negotiations and tariff outlook
  3. 3. Investment, demand and barriers
  4. 4. What to expect next
  5. 5. Discussion (3)

Trending now

  1. 01Sun Pharma Posts 8.1% Revenue Growth as Civil Aviation Demand Offsets Margin Pressure
  2. 02Analysis: Five Forces Shaping Semiconductors Trade Over the Next Three Years
  3. 03Larsen & Toubro Posts 17.2% Revenue Growth as Semiconductors Demand Offsets Margin Pressure
  4. 04New Gaming Incentive Scheme Clears Cabinet With $1.8 billion Outlay
  5. 05AI Meets Ports: Early Adopters Report 4.1% Productivity Gains
Topic
S39 · Media & Entertainment

Ministry of Information & Broadcasting

UAEGermany

More to read

All headlines →
Company · Civil Aviation

Sun Pharma Posts 8.1% Revenue Growth as Civil Aviation Demand Offsets Margin Pressure

9 min read
Expert · Semiconductors

Analysis: Five Forces Shaping Semiconductors Trade Over the Next Three Years

4 min read
Industry · Semiconductors

Larsen & Toubro Posts 17.2% Revenue Growth as Semiconductors Demand Offsets Margin Pressure

6 min read
Policy · Gaming

New Gaming Incentive Scheme Clears Cabinet With $1.8 billion Outlay

6 min read
Company · Ports

AI Meets Ports: Early Adopters Report 4.1% Productivity Gains

7 min read
Sector · Semiconductors

$9.3 billion Investment Wave Reshapes Semiconductors: Plants, Talent and the Race for Capacity

4 min read